Welcome to the first
No Added Sugar Market!

Say goodbye to refined, added sugar. Our collection of products is specially curated for families that want healthier and better for you products that contain no added sugar, no aspartame and no sucralose all in one marketplace.

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Our Purpose

Changing lives by bringing families healthier food products without refined, added sugar to help reduce the risk of obesity and diabetes.

Join the first no added sugar market
Old Xylitol packaging
New Xylitol Birch Sweetener

Learn about healthier eating

How to Stop Eating Sugar

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Why It's So Hard for America to Kick Its Sugar Habit

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"Teach every child about food" - Jamie Oliver

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Retail Partners

Find our products at over 5,000 retail locations including:

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